17th April 2024

Taylor Swift ticket scam warning

Lloyds Bank is warning of a surge in scams as fans scramble to buy tickets to the megastar’s upcoming tour.

By JTS Staff
Journal of Trading Standards' in-house team
Buying directly from reputable, authorised platforms is the only way to guarantee you’re paying for a genuine ticket

Lloyds Bank has issued an urgent warning to fans of singer Taylor Swift amid concerns over a wave of concert ticket scams flooding social media ahead of her first UK tour in six years.

Fans of the US megastar are estimated to have lost more than £1m to scammers since tickets for her upcoming Eras tour went on sale in the UK in July last year, with the average victim losing £332 — and some as much as £1,000.

Lloyds’ analysis of scam reports made by its own customers found a surge in fraud cases, with more than 600 customers coming forward to report being scammed when attempting to buy tickets to the performances — significantly more than for any other music artist.

Since the figures are based solely on Lloyds’ own customer data, the bank estimates that across the UK there are likely to have been at least 3,000 victims since tickets went on sale, with more than £1m lost so far.

More than 90% of the reported cases originated with fake adverts or posts on Facebook and Facebook Marketplace.

All UK dates to Swift’s tour are now sold out, meaning many more fans are likely to fall victim to ticket scams in the coming weeks and months, both leading up to the tour and once the concerts begin in June.

According to Lloyds Bank, the number of reported scam cases relating to concert tickets more than doubled last summer compared to the same period a year earlier, with an increase of 158%.

Liz Ziegler, Fraud Prevention Director, Lloyds Bank, said: “For her legion of dedicated Swifties, the excitement is building ahead of Taylor’s Eras Tour finally touching down in the UK this summer. However cruel fraudsters have wasted no time in targeting her most loyal fans as they rush to pick up tickets for her must-see concerts.

“It’s easy to let our emotions get the better of us when we find out our favourite artist is going to be performing live, but it’s important not to let those feelings cloud our judgement when trying to get hold of tickets.

“Buying directly from reputable, authorised platforms is the only way to guarantee you’re paying for a genuine ticket. Even then, always pay by debit or credit card for the greatest protection”.

“If you’re being asked to pay by bank transfer, particularly from a seller you’ve found on social media, that should immediately set alarm bells ringing”.

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